12 Days of Local Business: How Caution Glass is Scaling Brands in Dothan & The Wiregrass
- Micah Pendleton

- Jan 3
- 6 min read
Updated: Jan 9
At Caution Glass, we believe that the heartbeat of the Wiregrass region is its small business community. This past Christmas, we set out on a mission to highlight the incredible entrepreneurs and employees who make Southeast Alabama and the Florida Panhandle unique.
Through our "12 Days of Local Business" campaign, we showcased businesses in Dothan, Port Saint Joe, Enterprise, and Cowarts. As a leader in video marketing, web design, graphic design, and branding, Caution Glass is dedicated to more than just "pretty pictures"—we create visual assets and branding that drive ROI and real growth for businesses!
Watch this year's list of local businesses we had the privilege of highlighting!
1. Milky Moo’s Deli & Creamery | Local Favorites in Enterprise, Alabama
Nothing says community like a local favorite. We used dynamic shots to capture the energy and sweetness of Milky Moo’s, helping them stand out during the busy holiday rush.
2. DSI Security Services | National Reach from Dothan, AL
Highlighting a local giant, we sat down with DSI Security to discuss their "Do What You Say You Will Do" motto. This project demonstrates how Caution Glass produces professional corporate video production that build trust and authority for brands with thousands of employees.
3. Goldfingers | Homegrown Flavor in Dothan and Beyond
Scaling a homegrown brand requires visual consistency. For Goldfingers, we focused on the quality of their service and their roots in Dothan, Alabama, proving that local brands can compete with national chains when the product is elite.
4. Mattress USA | Making Sleep Easy in the Wiregrass
While Mattress USA focuses on helping customers rest easy, Caution Glass focuses on making their digital strategy effortless. We produced clean, inviting video content designed to drive foot traffic and increase local search visibility.
5. Colored Epoxies | Visually Flawless Results
To showcase the stunning aesthetics of Colored Epoxies, our team uses high-quality cinematography to capture the detail of their work. This is a prime example of how professional video can turn a technical service into a visual masterpiece.
6. Clark’s Flooring Company | Flooring Geniuses Found Locally
We were "floored" to kick off our campaign with Clark's Flooring. By focusing on their craftsmanship, Caution Glass helped translate their physical showroom experience into a digital format that resonates with Dothan homeowners.
7. Hotel Saint Joseph | Coastal Commercial Production
Extending our reach to the Florida Panhandle, we captured the unique coastal charm of Port Saint Joe. Caution Glass specializes in regional storytelling that respects the local culture while providing world-class advertising quality.
8. Ronnie's Clothing & Shoes | High quality retail in Cowarts, Alabama
Even in the smaller hubs of Southeast Alabama, Caution Glass brings "Big City" production quality. This segment highlights our ability to find the heart of any business, regardless of the town's size.
9. Jubilee Builders | Constructing Quality Across the Tri-State
Jubilee Builders has been a leader in home-building since 2000, and we were honored to showcase their commitment to craftsmanship. This video highlights how Caution Glass uses professional cinematography to capture large-scale construction projects, helping GM's and business owners visualize the "quality board-by-board" approach Jubilee is known for. From Dothan, AL to the Florida Panhandle, we help builders tell their story of reliability and local success.
10. Wags and Whiskers of the Wiregrass | Multi-City Pet Care & Elite Social Strategy
We went "on-site" with Wags and Whiskers to see how they provide a safe, climate-controlled home-away-from-home for pets in both Dothan and Enterprise. In our video, we highlight their unique 2026 live-stream camera system, which allows pet owners to check on "Fluffy" 24/7. We also took a look at the famous "Wags Bus," a specialized pickup and drop-off service that brings pets from your home or office directly to their facility. Caution Glass is proud to provide the video production and web design tools that help Wags and Whiskers communicate this level of convenience and transparency to families across the Wiregrass.
11. Performance Golf | Precision and Passion in Every Swing
Located on the west side of Dothan near Publix, Performance Golf is the Wiregrass area’s premier destination for custom club fitting and expert golf instruction. Our collaboration with Performance Golf focused on the "engine" of the game—the technical expertise and personalized service that sets them apart. Through professional storytelling and dynamic visuals of their high-tech hitting bays, Caution Glass helped translate their deep industry knowledge into an inviting digital experience for golfers across the Tri-State area. For local GMs and business owners, this video serves as a prime example of how to showcase specialized technical services in a way that feels personal, professional, and community-oriented.
12. Wet Pets | Reimagining a Dothan Staple
Wet Pets is a Dothan staple currently undergoing an exciting transformation under new ownership. This feature highlights their shift toward specialized exotic aquatic life and hand-curated saltwater varieties that set them apart from big-box competitors. For marketing directors and GMs in the Wiregrass, this video demonstrates how professional storytelling can effectively announce a rebrand or business expansion. Whether you are in Dothan or the Florida Panhandle, we help local retailers communicate their unique value and attract a dedicated customer base.
13. ALK2 Powerboats | Manufacturing Excellence, Made in Dothan
ALK2 Powerboats, a Dothan-based company manufacturing affordable luxury center consoles. This feature provides a fascinating, behind-the-scenes look at their entire production process, from fiberglass lamination to final assembly and in-house upholstery. The video highlights ALK2's impressive efficiency, showcasing their ability to scale production up to five boats a week. For regional GMs and marketing directors in the Wiregrass area, this is a powerful example of how professional video can demystify complex, large-scale operations. Caution Glass specializes in creating compelling brand stories that showcase the reliability and scale of your local business to markets across the Tri-State region.
14. Village Furniture Galleries | Legacy of Local Comfort
A Dothan institution for 64 years, Village Furniture Galleries is the city's exclusive La-Z-Boy Comfort Studio. This feature highlights their commitment to "white glove" service, powered by a dedicated delivery team and a staff of expert in-house designers. For GMs and marketing directors, this video illustrates how to showcase long-standing brand authority and personalized service that large national chains can't replicate. Whether you're targeting customers in Dothan or within their 100-mile delivery radius, we help local businesses turn decades of reputation into compelling visual marketing.
15. Tri-State Truck Accessories | Expert Fleet and Vehicle Outfitting
For over 25 years, Tri-State Truck Accessories has been the Wiregrass leader in heavy-duty vehicle customization. From outfitting commercial fleets for organizations like Southeast Health to installing lift kits, bed liners, and gooseneck hitches, their work defines reliability. This feature highlights their versatility in serving both individual truck owners and large-scale commercial GMs. For marketing directors looking to showcase high-utility services, this video illustrates how to position technical expertise as a local success story. Whether you are in Dothan or across the Tri-State area, we help specialized businesses reach the clients who need their gear most.
16. HealthActions Physical Therapy | Enhancing Quality of Life
HealthActions Physical Therapy is dedicated to helping South Alabama communities regain mobility and live pain-free. This feature focuses on their expertise in treating musculoskeletal and neurological conditions, emphasizing that physical therapy isn't just for major injuries—it's for anyone looking to improve their daily functional efficiency. For GMs and marketing directors in the healthcare space, this video showcases how a professional "patient-first" narrative can build deep trust with a local audience. Whether you're operating in the Wiregrass or the Florida Panhandle, we specialize in telling the human side of your professional services to drive local engagement.
17. Mike Goodson Roofing | Protecting What Matters Most to You
Mike Goodson Roofing is a family-owned and operated company with a legacy of 75 years in the roofing industry. The current owner, Rex Goodson, is the third generation to lead the business after taking over earlier this year from his father, Mike Goodson. The company has successfully navigated decades of industry changes through a steadfast commitment to quality and community service. While currently specializing in residential and commercial services—including shingles, metal, and TPO roofing—across Alabama and Georgia, the business is in the process of expanding. This segment highlights the dedication of multi-generational local businesses that continue to grow and adapt to meet the needs of their communities.
Why Local Businesses Choose Caution Glass
Marketing directors and general managers often face a choice: hire a massive national agency or a small freelancer. Caution Glass offers the best of both worlds. We provide enterprise-level video production and strategic advertising with the personal touch and local knowledge that only a Dothan-based company can offer.
Whether you need a full website overhaul, a suite of new graphic design assets, or a high-end commercial, we handle the technical heavy lifting so you can focus on running your business.
Let’s Feature YOU Next Year!
We love local business, and we aren't stopping here. We are already looking for partners to feature in our next community spotlight. If you want to elevate your brand’s visual identity and join a network of successful local businesses, we want to hear from you.
Ready to grow your brand in 2026? Don't let your business blend into the background. Contact Caution Glass today to discuss your next video, design, or advertising project.




